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Digital Marketing Strategy
More than 80,000 business owners have taken my class since 2014 – it’s now available online
Requirements
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Access to a computer with Internet connection
Description
In this class, you will develop essential digital marketing strategies that will lay the foundation for all of your marketing tactics.
- Assess and refine your business’s values and mission statement
- Define your customer using the customer persona tool
- Define your unique value proposition (UVP)
- Develop and deliver your business’s elevator pitch
- Understand the value and role of marketing data
- Learn how to appeal to customers across the Loyalty Loop
Who this course is for:
- Business owners that want to grow
- Working professionals that want to learn digital marketing
- Entrepreneurs that want to do the digital marketing themselve
