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ExpiredMaster in Product and Brand Management- FMCG, FMCD etc.

FREE 19.99
Udemy

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Requirements

  • Open mind, willingness to learn and make successful career in marketing

Description

Do you want to Gain Excellence in Product Management to become a Product Manager in a FMCG and FMCD company?

Take a look at this Udemy course where you will

  • Learn everything you need to know about product management in FMCG /FMCD companies like Unilever, J&J, Danone etc.
  • Right from Formulating Innovative Marketing Strategies to New Product Introduction to Digital Marketing and Brand Building
  • Can gain Practical Experience by doing real life Brand Management Internship with us or can also consult with us about your marketing challenges and solutions
  • A lot of additional resources to learn more as needed on marketing including many many cases
  • A practice test at the end to assess your self
  • Preview many  lectures for FREE
  • Get Enrichmentors Course Completion Certificate cum Letter of Recommendation
  • Get 30 days Money Back Guarantee

The content for this course has come from my own experiences as a Product Manager at Hindustan Unilever for the Leaf Tea Brand, General Manager Marketing at Johnson & Johnson Consumer India and Managing Director at Dumex India which is now a part of Danone India. As you will see in the Previews, a lot of examples have been drawn from a Consulting Assignment I did for Cello India formulating the Entry Strategy including a Marketing Plan for BIC USA in the Shavers category. All these got molded into this course while preparing MBA students at IIM Udaipur during last 6 years.

You can also get a Enrichmentors Course Completion Certificate cum Letter of Recommendation to whoever will complete their internship with us successfully. Please message me if you would like to do a 2 month flexi time, flexi hours, remote Product Management Internship.

Look at what are students like you saying about this course

“Great insights into the Product Management Excellence! A lot of learnings on how to use SWOT and formulate all the marketing strategies, esp the Positioning Strategy. Also how to do success factor analysis before SWOT, systematic way of doing market and competitor analysis, determining the key marketing tasks. Illustration of Cello was very useful in understanding all these concepts. I now now feel better equipped to formulate and implement the marketing strategies! Very useful for brand managers like me!”

“This course is an amazing mix of brand management and product management. This makes it so easy to connect the dots between the two specially for those candidates who are new to the world of product. Looking forward to learn more! Thank-you to the creators of the course.”

“It’s simply brilliant. The concepts are explained quite well and are all related to the practical world. The course helped me out view the roles and responsibilities of a brand manager in a new way. I liked how this course explains all the functions in detail from formulating to execution. i would recommend all inspiring to join marketing as a career to join this course.”

“Simply amazing!! Truly loved the pedagogy. This learning covers all the aspects required for an aspiring product manager to excel in the role. Amazing material and nice teaching. Going to benefit a lot from it. Looking forward to taking their other courses as well! :)”

“Amazing Course with all I wanted to learn about the Product Management the way it is done in industry. Well worth the time and money”

“The explanation is very straightforward and clear. This course helped me to learn product management and brand management. By completing this course I get to learn strategy-building skills.

Thanks to Arun Singhal sir for making this course now I feel more confident on my marketing skills.”

 

Who this course is for:

  • Marketing professionals
  • MBA students aspiring to become Product Managers
  • Product Managers
  • Brand Managers
  • Undergraduate students


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