Master in FMCG / FMCD Product and Brand Management

Do you want to Gain Excellence in Product Management to become a Product Manager in a FMCG and FMCD company?

Take a look at this Udemy course where you will

• Learn everything you need to know about product management in FMCG /FMCD companies like Unilever, J&J, Danone etc.
• Right from Formulating Innovative Marketing Strategies to New Product Introduction to Digital Marketing and Brand Building
• Can gain Practical Experience by doing real life Brand Management Internship with us or can also consult with us about your marketing challenges and solutions
• A lot of additional resources to learn more as needed on marketing including many many cases
• Preview many  lectures for FREE
• Get Udemy’s 30 days Money Back Guarantee
• Get 4 bonus lectures of my new courses every month through educational announcements  in your email
• Enroll for free in my any other course using the coupon link in my YouTube channel videos from time to time subject to availability

The content for this course has come from my own experiences as a Product Manager at Hindustan Unilever for the Leaf Tea Brand, General Manager Marketing at Johnson & Johnson Consumer India and Managing Director at Dumex India which is now a part of Danone India. As you will see in the Previews, a lot of examples have been drawn from a Consulting Assignment I did for Cello India formulating the Entry Strategy including a Marketing Plan for BIC USA in the Shavers category. All these got molded into this course while preparing MBA students at IIM Udaipur during last 6 years.

You can also get a Enrichmentors Course Completion Certificate cum Letter of Recommendation to whoever will complete their internship with us successfully. Please message me if you would like to do a 2 month flexi time, flexi hours, remote Product Management Internship.

Look at what are students like you saying about this course

“Great insights into the Product Management Excellence! A lot of learnings on how to use SWOT and formulate all the marketing strategies, esp the Positioning Strategy. Also how to do success factor analysis before SWOT, systematic way of doing market and competitor analysis, determining the key marketing tasks. Illustration of Cello was very useful in understanding all these concepts. I now now feel better equipped to formulate and implement the marketing strategies! Very useful for brand managers like me!”